Qwick's New Look

In 2017, Qwick was founded to revolutionize how hospitality works. We knew that the industry needed more freedom and flexibility in its staffing operations for businesses to be successful and hospitality professionals to have greater autonomy in their work. Since day one we’ve been driven by the opportunity to serve those who serve us and create prosperity in the industry that we love. 

 

Five years later, we’re more driven by this mission and inspired by the hospitality community than ever. We’ve successfully matched over 600,000 hospitality shifts in 24 cities across the U.S. and have our sights set on millions more. On the heels of a $40M Series B investment and a 10,076% growth rate that earned us a #32 spot on Inc 5000’s list of fastest growing private companies in the US, we’re ready to bring Qwick to even more people and communities. 

 

With our rapid growth, it became clear that the brand that’s needed to propel us into the future looks quite a bit different than the one that carried us here. Our tech startup roots will always be an important part of our history, but our brand was lacking the heart and hospitality focus that’s such a large part of everything that we do. 

 

A brand is not just colors or a logo. A brand is a world that we get to create—it’s every touchpoint, and the experience and emotions they bring. It was time to create a brand that makes it very clear what Qwick stands for: reliability, quality, and compassion. We sit at the heart of hospitality, as the industry’s most empowering professional platform. 

 

Developed in partnership with award-winning brand agency, Red Antler, every aspect of our new brand was inspired by the hospitality freelancers and businesses that we serve. From script mimicking back of house Sharpie scribbles and design elements reminiscent of colorful day-dot stickers, to rich, saturated imagery that’s just as diverse and lively as the Qwick crew, we’re paying homage to hospitality. Click here to learn more.