Launchology

The What:
Looking to launch an F&B concept? You don’t want to miss this! Hear from visionaries who’ve put the pieces together–from conception to operations and everything in between. It’s the candid conversation, real stories and unfiltered advice you need to be successful in this competitive industry. Moderated by Jeff Black of Black Restaurant Group.

The When:
11:00 am: Registration opens, breakfast served.  Boxed lunches available in the afternoon.
Noon - Taking Care of Business: Discuss hiring lawyers and accountants, partnership agreements, budgeting, funding and finding real estate and the right lease!
1:00pm - Operations: The real nitty-gritty of hiring/training, sourcing ingredients, managing food cost/inventory, breeding loyalty and building a company culture.
2:00pm - Technology: Discover the top trends, what works, what doesn't, plus the future of technology in the food & beverage space. 
2:00pm - Construction and Design: Talk about design trends, bidding/permitting process, potential obstacles and how to build your dream concept.
3:00pm - Media: Learn how to handle bad reviews, cultivate healthy press relations, using social media to your advantage, what role Yelp plays, and who really matters when everyone's a critic.
The Who.
    •    Mark Haidet, Orderly
    •    Shannon Jones, Idea Sandbox
    •    Brian Miller, Edit Lab
    •    Jag Bansal, Improvonia
    •    Nick Mautone, Cohn Reznick
    •    Tom Dailey, Potomac Construction Services
    •    Kosta Dionisopoulos, Delta Produce
    •    Ayeshah Abuelhiga, Mason Dixie Biscuit Co.
    •    Kim Roth, Studley-Savills
    •    John Valentine, Swipely

Where & When:

Penn Social
801 E Street NW
Washington, DC 20004

Monday, April 13, 2015 from 11:00 AM to 4:00 PM (EDT) 

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