DC Cocktail Week Marketing Campaign and Ad Schedule

The DC Cocktail Week 2019 marketing and advertising campaign will utilize a mix of platforms to maximize visibility for the program, participating locations, and sponsors of the promotion. Participants and/or PR reps will be contacted directly by the RW team (or PR team) for marketing opportunities via television/radio/online segments. This information will continue to be updated.

SITE LAUNCH
Thursday, 11/1/19 including participating locations and cocktail/bite pairing details

DIGITAL & SOCIAL MEDIA ADS
Facebook/Twitter/Instagram - running 11/1 - 11/24
GreaterGreaterWashington.com - running 11/1 - 11/17
TheListAreYouOnIt.com - running 11/1 - 11/244 - 11/24
WashingtonBlade.com - running 11/1 - 11/24
WashingtonCityPaper.com - running 11/11 - 11/23

DIRECT EBLAST (Opt-in Subscriber Lists)
The List Are You On It (30K)
Washington City Paper Events (27K)
The Washington Blade (50K)
RAMW Diner Insider (18K)

PRESS NOTICES
Save the Date and Participant Announcement - 11/1/19